How To Compare Real Estate Agents
Tags: real estate, real estate agent, commission negotiable, toronto real estate agent, toronto real estate, newmarket real estate, newmarket real estate agent
Are you finding yourself torn between real estate agents? Not sure how to narrow down your top choices to just one? The best place to start is by taking a look at their different approaches to the marketing plans.
The best marketing plans aim to achieve two things. First, showcase your home to the greatest number of buyers, and second highlight the best aspects of your home. You need to ensure the agent’s marketing plan does just this.
Do your due diligence and research. It is not just comparing apples to apples. In other words, do not just compare the fact that both agents incorporate the use of photos. You need to take a deeper dive.
- Does the agent take photos with their phone? Or do they work with a professional photographer who takes the photos?
- Are the photos of high quality? Or are they pixelated?
- Does the camera angels elevate the appearance of your home? Or are the images just straight on?
- Do the agent use drone footage to show the surrounding area? Or do they just put up a Google map image?
- Does your house look bright and clean in images? Or do they look dark and dirty?
- If you looked at the pictures of your house would you want to live there?
Again, ask the necessary questions. Do both agents take videos, use drones, and advertise on social media? These are important things to know and ask for to ensure your home is being marketed to its highest ability. It also does not hurt to ask to see marketing examples of past listings.
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Real Estate Broker
Coldwell Banker The Real Estate Centre, Brokerage
249 Avenue Road • Newmarket, ON L3Y 1N8